Art Basel

In 2017, Beefeater Gin chose 10 out of 600 artists featuring their work at their Art Basel Miami event. The brief was to create the essence of Miami and to have 2 images that would be layered for a double exposure reveal.

We created the a concept of Miami heat at night with the neon colors, representing the party and crazy Miami we all know about. To contrast the first photo, we created a mood of the bright Miami in the morning after, with a cafécito in your hand, smiling because it tastes too good after a night full of color.

Client: Beefeater Gin
Agency: Miami Ad School
Role: Art Direction, Photography, Photo Editing, Production
Location: Miami