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In 2017, Beefeater Gin chose 10 out of 600 artists featuring their work at their Art Basel Miami event. The brief was to create the essence of Miami and to have 2 images that would be layered for a double exposure reveal.
We created the a concept of Miami heat at night with the neon colors, representing the party and crazy Miami we all know about. To contrast the first photo, we created a mood of the bright Miami in the morning after, with a cafécito in your hand, smiling because it tastes too good after a night full of color.
Client: Beefeater Gin
Agency: Miami Ad School
Role: Art Direction, Photography, Photo Editing, Production
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